Our Mission

At Heart of the Called, we’re here for more than just fashion. This is clothing with a purpose, created to support something far bigger than ourselves.

Our mission is simple: to say yes to His call, yes to His heart, and yes to His mission. We believe that what we wear can be a reflection of who we are and what we’re living for. That’s why every design, every sale, and every step we take is rooted in a deeper calling.

When you shop with Heart of the Called, you’re helping fund mission teams that go out to share the gospel and show people the love of Jesus in real, practical ways. Your purchase directly supports that work, whether it’s putting resources in the hands of missionaries, helping someone get on a plane, or simply making it possible for the gospel to be heard in a place it hasn’t been before.

This is more than a brand. It’s a way to live on mission, to wear your yes, and to be a part of something that lasts.

We’re here to answer the call, and we’re inviting you to do the same.